Lauded as one of the nation's premiere fashion and beauty journalists, Cheryl Ann Wadlington is a leading consultant in the field of personal growth. As an accomplished writer, popular television personality and sought-after motivational speaker, she has reached millions of people with her advice and perspective. Wadlington is a co-author and contributing editor of SoulStyle: Black Women Redefining the Color of Fashion (Universe Publishing). An accredited member of the fashion press corps for New York City’s annual “Mercedes Benz Fashion” industry festivities, she has also served as a contributing writer to Essence, Savoy, Black Enterprise, Heart & Soul, BET Weekend, London-based New Generation (NG), The Cleveland Plain Dealer, The Philadelphia Daily News, The NBC Universal Company iVilliage.com, BET.com, and as a fashion & beauty editor for BridesNoir magazine.
Ms. Wadlington majored in Advertising and Communications at the Fashion Institute of Technology in New York and Fashion Merchandising at Bauder Fashion College in Atlanta, Ga. This strong educational foundation in fashion communications and history led her to develop an exceptional style of fashion reporting. This style established her as a highly sought after consultant throughout the East Coast. Wadlington formerly served as a consultant for Ambi Products, Black Opal Cosmetics and Luster Products. She has held audience with such retail giants as the Target Corporation and served as the appointed spokeswoman on hair and skin care for The Procter & Gamble Company. She continues to serve as a leading fashion correspondent and analyst for numerous television shows: NBC’s In the Loop with iVillage and Philadelphia area affiliates WPVI-TV 6 (ABC), KYW-TV 3 (CBS), WCAU-TV 10 (CBS), WTFX-TV 29 (FOX), CN8 (Comcast Network) and WYBE Public Television.
After decades of working in the international fashion and beauty industries, Wadlington launched Evoluer Image Consultants to address the image needs of today’s females, a group diverse in culture and unique in personality. “It is time for today’s females to ‘evolve,’(as the name Evoluer implies) – and experience the type of excellence Evoluer and its team of specialists deliver.” Under Wadlington’s creative direction, Evoluer established itself as the premiere accelerator for females who want to maximize their personal or professional images and styles. The agency has a cadre of nationally recognized style experts, whose beauty and fashion, make-up, and hair styling credits include a host of national magazines, commercial advertisements, and television programs including The Swan, American Idol and Oprah. Evoluer’s collective clientele roster includes Beyonce, Queen Latifah, NBC’s America’s Got Talent winner Bianca Ryan, Mary J. Blige, Tyra Banks and Jill Scott.
Establishing Evoluer was a natural evolution for Wadlington, who from 1986 to 1995 owned and operated Life Modeling Workshop International. Her nurturing influence can be seen through her formers students, which include, neo-soul recording artist Amel Larrieux, Dark & Lovely Hair Products model Sheila Johnson and off-Broadway and Cosby Show actress Nicole Davenport.
For decades, she has also been a catalyst for empowering youth. She has orchestrated internship opportunities at some of the most prestigious fashion houses and publications in the world such as Gucci and BCBG Max Azria and InStyle magazine. In addition, she has developed and operated Personal Development programs for over 700 disadvantaged youth in more than 28 recreation centers, housing authorities and community centers throughout the tri-state (Pennsylvania, Delaware, New Jersey) area in conjunction with government, social, civic and community-based agencies. These highly successful award winning teen girl workshops led to the foundation of The Evoluer House in 2004. This nonprofit organization nurtures girls to help them achieve their full potential and become productive members of their communities by developing social and academic competence. A global audience witnessed Ms. Wadlington’s teen-image expertise during a panel discussion on parenting that was broadcast on C-SPAN and advertised in The New York Times.
Wadlington has received countless proclamations for her contributions to the fashion and beauty industries and youth development from the Governor of the Commonwealth of Pennsylvania, the Mayor of Wilmington, Delaware, the Mayor of Hamilton, Bermuda and more. She has also received the Pennsylvania Chapter of the National Coalition 100 Black Women Madam C.J. Walker Award, as well as the Philadelphia Chapter of the National Association of Negro Business and Professional Women’s Clubs’ Professional Achievement Award.
She served on the faculty of the Temple University School of Communications teaching fashion writing and served on the Advisory Board of Cheyney University’s Fashion Merchandising Program. She continuously enhances her position as a pre-eminent media authority in image and style as a motivational speaker, fashion analyst and journalist, speaking and facilitating seminars about personal growth and dress for success at colleges, conferences and women groups throughout the United States and abroad.